I bought this coffee since I wanted a coffee that has both Arabica and Robusta blended together. This coffee tastes delicious hot, or when the weather is extremely hot iced. I do not make or like cold brew coffee as it tastes very flat to me but this would also taste great as cold brew coffee. It also tastes great as slow drip cold coffee as well as made on the stove in a moka pot or with a briki Greek style.To me this coffee tastes like Lavazza qualita rossa, and like Aldi's brand coffee in the red package the medium roasted type, but it is a lot more smooth and flavorful than both the other brands I mentioned.